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2021-01-27 "I don't believe in the words 'market-in' or 'design thinking' spoken by people who have never completed a single product" [長年日記]

I understand what they are saying about "market-in" and "design thinking".

What they are trying to say is that, in essence, "technology oriented is not a viable business.

I've been hearing this kind of thing for a long time, and I'm tired of hearing it.

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However, from my observation over the years, people who repeat "market-in" and "design thinking",

"have no technical skills"

or

have no ability to make things fully.

or

have no completed product (I've only seen their powerpoint documents)

I feel like there are a lot of people like that, but am I wrong?

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Of course, I don't deny the importance of "market-in" or "design thinking" in business, but

As far as I'm concerned,

"I don't believe in the words 'market-in' or 'design thinking' spoken by people who have never completed a single product"